Target Audience

Target Audience- A specific group of people who are targeted for a product or service 
Demographics: Gender, Race, Age, Class, Ethnicity (GRACE)
Mass VS niche Psychographs
NRS Social gardes

The new facebook echo screen thing that you can use for face timing people
Primary
Male and female
White
35 to 55
A class
American/British

Secondary
Male and female
White
5 to 18
A class
American/British/Chinese

ITV 12:30pm 'Loose Women' Advertisement Breaks
Primary
Gender-Female
Age-Housewives or retired people 35-50 year olds
Race- White people
Ethnicity-British
Class-C2-D/E
Secondary
Gender-Female
Age-Housewives or retired people 35-50 year olds
Race- All
Ethnicity-British
Class-C1
Things to consider when planning
Task Allocation- Who is doing each task (during allocation consider each team member's specific skills and abilities
Scheduling- When does each task need to be done and how long will each task take. Set needs to be done before another can be completed or begun. Set milestones (checkpoints to ensure work is up to standard ad on schedule) and on deadlines are essential to good management.
Resource allocation- What is required for each task (during allocation consider what equipment/resource are required for each task)
Report creation- How have the team completed each task (during each task ensure the group is communicating well throughout and reflecting on how effectively the team is working together)





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